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The website of author Luke Szyrmer

Luke Szyrmer specializes in commercialization across DeepTech, Finance, and Software/Internet. He serves as an innovation consultant that helps both startups and established companies get to market faster with new products. He is currently engaged as a Product Manager at GetResponse, the marketing technology company.

The story

Having built out products that ended up dying to no interest on the market side, he realized that co-creation is best path to creating successful new products. If organized well, you can help remote teams co-create with internal stakeholders and customers. 

The definitive guide to landing pages as MVPs

The #1 bestselling guide to testing out your ideas or products, by collaborating wiith the market. It's a different mindset: not conversion rate optimization, it's not design and not UX. 

Identify a market with unmet demand which is deperate for a product or a service

Confirm your expected market actually responds to your idea

Plan and test your channel market entry strategy

Verify the upper limit of your customer acquisition costs

Test and confirm your value proposition based not on what customers say, but what they do

Collaborate creatively, even when the team is remote

Remote work is here to stay. Figure out how to work effectively, regardless of where each person connects from.

How to track productivity in real-time using an operational heartbeat

How to run successful meetings, ones where you arrive at good decisions quickly

Why remote work requires a different work breakdown than what's acceptable in person, and how to get there

How to align and motivate teams you don’t see

How to reduce the number of meetings everyone attends while increasing team productivity

The breakthrough podcast on remote leadership

Dedicated to helping you navigate the new normal and achieve together when everyone is working from home, covering topics like meeting culture, objectives, collaboration, and team productivity. Join us for in-depth conversations on remote leadership, distributed teams, and work/life balance. 

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